Account Manager

Posted By: Karen Hampton Job Board,

Summary:

Title: Account Manager

Organization: Georgia Department of Economic Development 

Location: Atlanta, GA

Position Type: Full time

Education Requirement: Bachelor's Degree 

Experiance: 3-5 Yrs

Salary: $55k - $59k

Duties and Responsibilities:

The Georgia Department of Economic Development (GDEcD) is the state’s sales and marketing arm, the lead agency for attracting new business investment, encouraging the expansion of existing industry and small businesses, addressing macro level workforce issues, locating new markets for Georgia products, attracting tourists to Georgia, and promoting the state as a destination for arts events and location for film, music and digital entertainment projects, as well as planning and mobilizing state resources for economic development.

GDEcD’s Marketing, Communications & International Engagement Division develops and manages all public relations, marketing and advertising needs for GDEcD; upholds and manages brand standards; and maintains multiple web platforms including Georgia.org and ExploreGeorgia.org. The Account Management team works with internal customers and external stakeholders to facilitate the development of high-quality, effective marketing and communication materials – from project initiation to managing milestones to completion.

Reporting directly to the Director of Account Management, the Account Manager position serves multiple internal economic development teams providing best in class strategic marketing initiatives to help achieve their communication and marketing goals (domestic and international) through storytelling, digital and print marketing activities, and trade show support.

The successful candidate will be a self-starter able to:

  • Drive best-practice, multi-channel marketing and communications campaigns targeting the right message to the right audience
  • Provide conference and trade show support to include pre and post event digital promotions, advertising campaigns, collateral, and promotional materials management. May assist in logistics and staffing of events as needed
  • Develop strong relationships with internal GDEcD clients and key stakeholders, other account team members, research team, GDECD’s Director of Digital Marketing, Director of Communications, Division Director, and agencies of record to ensure accurate communications and synergies exist between online and offline implementations
  • Work in partnership with the cross functional teams to maintain and evolve the latest content on Georgia.org
  • Open, manage, communicate, and track marketing projects in web-based project management tool (Basecamp)

Minimum Qualifications: 

  • Bachelor’s degree in marketing, advertising, or communications. Minor in international business, economic development or a closely related field AND 3 years professional level integrated marketing experience; OR one year of experience in a closely related professional level position.
  • Multi-media/multichannel promotion and vendor management experience
  • Event management and tradeshow support experience a plus
  • Excellent professional-level writing, editing and proofing skills
  • Computer proficient (complete MS Office including Teams)
  • Strong sense of design fundamentals and experience working with various photo libraries and web platforms

Preferred Qualifications:

  • 5+ years professional level experience working in traditional and digital marketing communications;
  • Marketing/ad agency preferred, but corporate side acceptable
  • 5+ years of experience working with a state, county or city economic development agency
  • Working knowledge of Basecamp

Travel Expectations: 

  • Light Travel in general
  • Rarely need on Weekends and Nights 

Application Instructions:

To apply for this position, you must submit your resumé and cover letter (PDF format preferred) via the link on our careers page. If you do not have internet access or require an accommodation because of a disability, please contact GDEcD Human Resources at 404-962-4000 or email jobs@georgia.org.